It turns out Kraft Dinner is tasty.
I too have never knowingly eaten Kraft Dinner, but I can say that the whole world knew, because that's what industrial food does, and does it well. Homemade mac and cheese is even tastier, usually, but more work.
Butis not really about Kraft Dinner. It is about making changes in one's life, and insight into that can come from anywhere, even a Kraft Dinner.